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Rim Magic rim protector packaging box on a white background.

The Ultimate in Wheel Protection 

Rim Magic's Rim protection

Rim Magic USA -
The Ultimate Wheel Protection

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Get to Know Us

Welcome to Rim Magic, your trusted source for automotive-grade aluminum rim protection. In collaboration with PrioRim Technologies, we bring you superior, German-engineered wheel protection solutions. 

 

We understand that every vehicle is unique, and that's why we're committed to helping you find the perfect fit. While we're developing a comprehensive tool to assist you in determining compatibility, we currently offer a detailed compatibility  guide HERE.

 

PrioRim is designed to protect your wheels against curb rash or pothole damage and can even be used to cover up existing damage. We're excited to help you find the perfect fit for your vehicle, ensuring that your wheels are not only protected but also look their best.

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Shop By Color

Tested On The Autobahn  up to 200 MPH 

Special Edition

 

Chrome 

Now AVAILABLE 

Rim Magic's rim protector in white featured in the best sellers
Limited edition gold rim protector by Rim Magic

Affordable Rim Protection

Avoid costly rim repairs and replacements with Rim Magic. Our durable wheel protection is an investment that pays off.

Tesla Wheel with Rim Magic USA Protector Installed

Tesla Wheel with Rim Magic USA Protector Installed

This side view of a Tesla wheel is enhanced by the addition of a Rim Magic USA protector, demonstrating the sleek integration with the vehicle's modern design. Our rim protector, while subtle, plays a crucial role in maintaining the pristine condition of the wheel, ensuring that your Tesla remains as striking on the road as it is resilient to curb damage.

Angled View of Car Wheel with Rim Magic USA Protector

Angled View of Car Wheel with Rim Magic USA Protector

Captured from a unique angle, this photograph highlights the elegant curvature of a classic car wheel adorned with Rim Magic USA's rim protector.

Sleek Wheel with Rim Magic USA Blue Rim Protector

Sleek Wheel with Rim Magic USA Blue Rim Protector

Admire the seamless integration of Rim Magic USA's blue rim protector on a sophisticated car wheel.

Detail of Rim Magic USA's Red Rim Protector Fastening

Detail of Rim Magic USA's Red Rim Protector Fastening

Precision engineered for your peace of mind, this macro photograph highlights the meticulous design

Red Rim Magic USA Protector on Luxury Vehicle Wheel

Red Rim Magic USA Protector on Luxury Vehicle Wheel

Optimize your vehicleā€™s appeal and rim safety with Rim Magic USAā€™s vibrant red rim protector, showcased on a luxury vehicleā€™s sophisticated black wheel. This image highlights the seamless integration of our protector with the wheel's design, ensuring that your rims remain pristine even when facing the harshest of road conditions. Our rim protectors are not just about safety; they're about making a statement ā€” choose Rim Magic USA for the ultimate fusion of protection and style.

Blue Rim Magic USA Protector on Glossy Black Wheel

Blue Rim Magic USA Protector on Glossy Black Wheel

Showcasing the marriage of aesthetics and function, this close-up image captures the striking blue Rim Magic USA rim protector fitted on a polished black wheel. Designed to provide a precision fit and superior protection against the rigors of the road, our protectors are a smart investment for those who value style without compromising on performance. Reflecting your unique taste, our rim protectors are not just accessories; they're a statement.

red Ferrari with red Rim Protectors

red Ferrari with red Rim Protectors

red Ferrari with red Rim Protectors

Luxury car with shiny Gold Rim Magic rim protectors installed

Luxury car with shiny Gold Rim Magic rim protectors installed

Luxury car with shiny silver Rim Magic rim protectors installed

Close-up of a luxury car's wheel showcasing the durable Rim Magic rim protector.

Close-up of a luxury car's wheel showcasing the durable Rim Magic rim protector.

Close-up of a luxury car's wheel showcasing the durable Rim Magic rim protector.

A black luxury car parked in a showroom, highlighting the stylish Rim Magic rim protectors.

A black luxury car parked in a showroom, highlighting the stylish Rim Magic rim protectors.

A black luxury car parked in a showroom, highlighting the stylish Rim Magic rim protectors.

Rim Magic USA Team at SEMA Show

Rim Magic USA Team at SEMA Show

Meet the dedicated team behind Rim Magic USA, captured here at the SEMA Show, the premier automotive specialty products event. Our experts are committed to delivering the best in wheel protection technology, as showcased by the array of innovative products we bring to enthusiasts around the world. Connect with us to learn more about how we can safeguard and stylize your vehicle's wheels.

Luxury car with Rim Magic rim protectors, ready for a night drive in the city.

Luxury car with Rim Magic rim protectors, ready for a night drive in the city.

Luxury car with Rim Magic rim protectors, ready for a night drive in the city.

Luxury car with Rim Magic protectors, ready for a coastal drive.

Luxury car with Rim Magic protectors, ready for a coastal drive.

Luxury car with Rim Magic protectors, ready for a coastal drive.

Image of a car driving on a rough road, highlighting the need for Rim Magic protectors.

Image of a car driving on a rough road, highlighting the need for Rim Magic protectors.

Image of a car driving on a rough road, highlighting the need for Rim Magic protectors.

Luxury car with Rim Magic protectors, parked in front of a stylish cafe.

Luxury car with Rim Magic protectors, parked in front of a stylish cafe.

Luxury car with Rim Magic protectors, parked in front of a stylish cafe.

Green Sports Car with Rim Magic USA Protectors

Green Sports Car with Rim Magic USA Protectors

Captured in a pristine garage, this vibrant green sports car is a true head-turner, fitted with Rim Magic USA's rim protectors that accentuate its sleek, dark wheels. These protectors not only complement the carā€™s dynamic design but also offer robust defense against scratches and dents. Perfect for the automotive enthusiast, our rim protectors combine exceptional quality and style to make your vehicle stand out.

Rim Magic protector on a luxury car wheel, showcasing its resistance to curb impact.

Rim Magic protector on a luxury car wheel, showcasing its resistance to curb impact.

Rim Magic protector on a luxury car wheel, showcasing its resistance to curb impact.

Close-up of a luxury car's wheel with a Rim Magic protector, showcasing its perfect fit.

Close-up of a luxury car's wheel with a Rim Magic protector, showcasing its perfect fit.

Close-up of a luxury car's wheel with a Rim Magic protector, showcasing its perfect fit.

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Angled View of Car Wheel with Rim Magic USA Protector

Angled View of Car Wheel with Rim Magic USA Protector

Captured from a unique angle, this photograph highlights the elegant curvature of a classic car wheel adorned with Rim Magic USA's rim protector.

Close-up of a luxury car's wheel with a Rim Magic protector, showcasing its perfect fit.

Close-up of a luxury car's wheel with a Rim Magic protector, showcasing its perfect fit.

Close-up of a luxury car's wheel with a Rim Magic protector, showcasing its perfect fit.

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